Marketing Plan
Some ideas as a starters
- Find your target market and focus customer groups
- Less is more - You don't need too many features and functionalitys, but focus on customer's primal needs and use cases
- Be small, but agile and use personal point of view
- Give something free - Get users inside your solution and part of development
- Provide easy way for a test run of product?
- Do marketing by training – By sharing your valuable information you can gain more interest among possible clients
- Use blogs and share your story among client
- Collect client contacts as emails, but remember to take care of GDPR. Ask permission for sending marketing info in future
- Do videos and preliminary demo reviews to gain knowledge what is available already and what is the future of product (Release Plan)